Are you ready to grow your floral business not only in profits but in creativity and fulfillment? Listen as Jeni Becht a wedding and event designer of over 25 years shares all the juicy details of growing and evolving her floral business into one of passion, purpose, and financial freedom. She shares all the secrets with actionable tips and strategies so you can wake up inspired and on a path to profitability while feeling lighter and more aligned in work and life. Join Jeni in building your business while ditching the overwhelm, avoiding burnout, and feeling fulfilled in work and life.
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Latest Episodes
Chipping Away at Your To-Do List: How to Prioritize What Matters Most
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The Art of Selling the Story: Elevating Your Floral Installations
In this minisode, Jen shares how florists can take installations from Pinterest inspiration to high-impact reality—and actually sell clients on the vision. From cultur...
Florist Confessions: The Tough Lessons That Made Me Better
In this deeply personal and empowering episode, Jen shares a series of real-life stories and reflections from the past few weeks—including the closing on her dream far...
Not Booked Out Yet? Here’s How to Get More Wedding Clients—Fast!
Feeling behind on bookings for the year? You're not alone—and you're definitely not doomed. In this energizing minisode, Jen shares exactly what to do when your weddin...
Handling Difficult Pricing Conversations Like a Pro (Even with Tariffs Looming)
The floral world is buzzing with panic over new tariffs, rising prices, and how to communicate it all to clients without losing business. In this minisode, Jen walks y...