26 Things Every Florist Should Do Going Into 2026
Episode Title
26 Things Every Florist Should Do Going Into 2026
Episode Description
2026 doesn’t need to be new year, new chaos.
In this episode of The Floral CEO Podcast, I’m walking you through 26 intentional, strategic things every florist should consider before heading into 2026 — from money and marketing to energy, systems, and alignment.
In this episode of The Floral CEO Podcast, I’m walking you through 26 intentional, strategic things every florist should consider before heading into 2026 — from money and marketing to energy, systems, and alignment.
This isn’t about doing more.
It’s about doing what actually works — with clarity, profitability, and ease.
It’s about doing what actually works — with clarity, profitability, and ease.
You don’t need to tackle all 26 at once. But you do need to stop drifting into another year without intention.
What You’ll Learn in This Episode
In this episode, we cover:
- How to reflect on 2025 without judgment — just data and clarity
- What to cut, simplify, or stop doing in your floral business
- How to realign your pricing, profit, and pay
- Where your time and energy are actually going (and if it’s worth it)
- How to market smarter — not louder
- Why alignment matters more than hustle heading into 2026
- How to choose growth that supports your life, not drains it
The 26 Things Every Florist Should Do Going Into 2026
Reflect & Recalibrate
- Review what actually made you money in 2025
- Identify what drained your energy the most
- Decide what you’re no longer available for
- Look at your average order value
- Identify your most profitable client type
- Audit how you truly spend your time
Money & Profit (CEO Energy)
- Decide how much you want to pay yourself in 2026
- Separate business money and personal money
- Stop using deposits to fund your life
- Review pricing that no longer works
- Build profit into pricing — not leftovers
- Decide what “enough” actually looks like financially
Marketing & Visibility
- Choose three marketing priorities (not ten)
- Choose consistency over perfection
- Make your email address easy to find
- Decide what you want planners to see you as
- Create evergreen content you can reuse
- Decide where you’ll stop marketing
Systems, Time & Sustainability
- Simplify your offers
- Build a 10-minute daily marketing habit
- Create micro-momentum tasks for busy days
- Identify one system that needs tightening
Growth, Identity & Vision
- Decide who you’re becoming as a Floral CEO
- Say your goals out loud
- Build accountability into your year
- Choose alignment over hustle
Key Takeaway
You don’t need to overhaul your entire business overnight.
But choosing even 3 things from this list — and actually following through — can completely change how 2026 feels.
But choosing even 3 things from this list — and actually following through — can completely change how 2026 feels.
Clarity compounds.
Alignment compounds.
And intentional decisions always outperform hustle.
Alignment compounds.
And intentional decisions always outperform hustle.
Join the 2026 Goal Planning Party 🎯
📅 January 5th
⏰ 1:00 PM CST
📍 Live on Zoom
⏰ 1:00 PM CST
📍 Live on Zoom
We’ll reflect on 2025, clarify your priorities, and build a realistic, aligned plan for 2026 — together.
You’ll receive a guided workbook and live coaching to help you move forward with confidence.
Want Deeper Support?
If you’re ready for real accountability, strategy, and community, join us inside the Floral CEO Mastermind.
January is a powerful month inside the Mastermind — full 2025 reflection, 2026 planning, vision boards, and momentum-building support.
🔗 Visit: http://floralceo.com/mastermind
📩 Questions? DM me on Instagram or email jeni@thefloralceo.com
📩 Questions? DM me on Instagram or email jeni@thefloralceo.com
Thank you for listening, flower friend 🌸
Here’s to a 2026 that feels intentional, profitable, and aligned.
Here’s to a 2026 that feels intentional, profitable, and aligned.
