The Floral CEO

  Hello, flower friend. You know, we're going into wedding season, and we're a good chunk, almost half of the way through the year, which is kind of hard to believe. And I wanted to a- just do a little reflective questioning. Are you truly moving towards your goals? Or do you feel like you are on a hamster wheel that is still spinning, still not moving toward those goals Getting your goals accomplished requires consistency.

Are you consistently executing the things that you feel you need to do to get to that goal? If you're not, you need to rewire how you're going to be consistent, how you're going to show up in this manner, because you've probably been this way for a while. You've probably been stuck in this exact spot, and it might not just be in this exact spot on this b- this particular business.

It's probably showed up in some way before. So I wanna talk about some strategies to be more consistent, 'cause I truly feel that to get to your goals, you need daily consistency in the things that matter, the things that are going to move us in the direction of our success. And without that consistency, without chipping away at those, you know, little micro moments that make up those goals, we're gonna be having this conversation January 1st that, "Darn, I didn't make my goals again.

I don't know why this happened again." Consistency is your friend, but you need to embrace that things cannot look... Like, one of the biggest things that is always shocking to me is, like, people wanna change, but they don't wanna change anything. Like, they're happy with all these things, and they're happy with their effort.

They're happy with, you know, so many components of their life that are making up the daily fibers that are leading towards your big, audacious goals. So I wanna talk about some strategies that can help keep us consistent and almost keep us motivated so that we can keep going in a direction that supports our goals.

So the first one is, I-- we often, when we are going in and setting this big, badass goal, we build it that, like, if these stars are aligning, I had nine hours of sleep, the children slept good, the dog was good, my husband was good, every single thing went as planned, and that's your goal. Like, all the stars have to align for you to be able to even execute working on this goal.

But you need to build habits, and you need to build, like, the structure of these, you know, s- the support of getting this goal to happen. Is you need to build that even on bad days, we have a plan. So the plan isn't when I am feeling awesome or I see people go the opposite direction, they're just like, "I'm gonna post five days a week."

And because I've looked at their Instagram, I'm like, "Well, I'd be fucking happy if you did one." Let's start with one. Let's build consistency in one. So there is going way overboard, and then there's sticking to a plan of consistency that if you consistently show up, consistently do the things that are going to be the grease that will get you there, those are the habits that you want.

You want to make sure that you have a plan for a bad day, a good day, and a holy shit, this is amazing. Some examples of that is let's say you're trying to lose weight. On-- when you're feeling rock star, you're gonna be like, "I'm going to CrossFit, I am going to stay after class and I'm, for fifteen minutes, I'm gonna do this certain lift.

I'm gonna practice something. Like, I'm just gonna go, like, balls out." Like, it's just gonna be wah. Okay. Then let's just say you're having a good day. It's not like crazy, but it's pretty darn good. I'm gonna go to class. I'm going to make sure that I drink water. I'm going to make sure that I'm, you know, being social and I'm jo- enjoying myself.

Like, that is our good day plan. Our bad day plan is that everything is going to hell in a hand basket. And what is the minimum thing that I could do that makes me feel like I am moving my goals forward, and that I'm working at chipping away at that big goal? So in this fitness perspective, we could say that you go for a walk, you walk on a treadmill, you walk.

Like, walking is your bare minimum to work towards that goal. And you can choose those goals. You can figure out how you're going to get to those goals. But once we make the decision that we're gonna be working on these goals and we are sticking to them, we need to make sure that we're doing everything to support moving that goal forward All right.

Then make sure that that plan, what day, kind of day is it? Do I feel like it's a shit show? Do I feel like I'm having a good day? Do I feel like, "Oh my God, I feel like a rock star, and I have so much energy, and I am going to go and go crazy and work on all these things"? Um, let's use social media as an example of this.

I am going to, on an off day, maybe write a Instagram thread just saying something funny, cute, and kitschy. Then on my good day, I'm gonna put together a post, a reel, whatever. I'm gonna, like, get the deliverables together and put it all together. Then the, the last one would be, I am going to film, 'cause I'm feeling rock star and excellent, I'm going to film a talking head video telling, um, the people watching it all about my business.

So you have, no matter what is going in, you have a bare minimum plan. Like, it's harder for your goal to fail when we've built the system that we know that if we work on these things, it's gonna move us towards our goal. All right. You cannot perform in perfect conditions. If you think that that is true, you are set up to fail.

The world is not perfect. Things happen, and when they happen, and you know it's because, you know, you don't have these perfect conditions, like, this should just be something that's just like, "Okay, then I'm gonna do my bare minimum plan Okay, now the next thing you need to do is create a feedback loop.

Maybe that's a feedback loop from you, maybe it's from a partner, maybe it's from a friend, maybe it's from a business colleague. You need to create a feedback loop so that your brain and your body are starting to go, "Oh, yeah, yeah, yeah, this is beautiful. Oh, yeah, people are really liking it. I'm hearing positive things about it."

Like you're creating a closed loop. The other thing is you could create, okay, I have this thing where I'm really working hard on doing this, and every day that I don't do it or something, I'm putting a monetary something, five, 10, 15, 20, a dollar, who cares, into a jar, and I am going to use that to buy something nice for myself.

So you close your feedback loop because here you've done this thing, you've put this money in, and now that money is sitting there and is closing that feedback gap. So you're getting feedback, "Hey, we're doing this. We're working on it." It's what our brain needs to want to keep going. So if you do not have like, it's just gonna keep stretching and stretching and stretching, and I don't think that you wanna be there.

So all right. Make decisions once a day or once a week. People, you are less productive and inevitably will be more behind because every time that your brain shifts, e- energy shifts, thought shifts, whatever, you're going off track. And so if you're going in and saying, "Hey, these are the decisions I've made.

These are like," let's just say, "our daycare decisions. This is the camps decisions that we're gonna be doing this summer. This is the decision on this in our household." You make the decisions so that you're not spending time every day making those decisions because that time that you're pausing and, you know, making these calls is going to wear you down.

You need to have that feedback loop nice and open, and then make those decisions once a day and clearly define what you needed to do for success And then you want to make sure if you are doing it, that you're linking that behavior to a reward. So I talked about like you're putting that dollar in a bin.

And so then you have in three months from not smoking and you took a dollar for every cigarette, you have a nice pile of cash sitting there for you to go and do something for yourself, which is huge. You earned it. And on top of it, you were supporting the next level version of yourself, even though it felt tricky, even though it was hard, you deserve whatever you want to happen.

Like your goals are totally doable. They're not crazy. 99% of the time when I hear somebody's goals, I'm like, absolutely. I get that that's one of their goals. So if you are struggling, I hope you take some of these little nuggets that I dropped today, because if you haven't been consistent, you still have six months to turn that shit around.

So go turn it around if this is what's happening. Otherwise, if it's not, I applaud you. You are a rock star and I appreciate you listening to the show. Thank you so much for listening, flower friends, and you have an amazing flower-filled day.