The Floral Hustle

The floral world is buzzing with panic over new tariffs, rising prices, and how to communicate it all to clients without losing business. In this minisode, Jen walks you through how to confidently and compassionately handle difficult pricing conversations, especially when budgets don't align with Pinterest dreams.

You’ll learn how to position yourself as a problem-solver (not a panic-spreader), reframe sticker shock, and educate clients on real-world floral costs—all while maintaining your boundaries and your sanity.

🧰 In This Episode, Jen Covers:
✔️ How to reframe pricing convos so clients feel supported (not blindsided)
✔️ A step-by-step script to handle unrealistic expectations with kindness
✔️ How to use phrases like “value-based blooms” to educate without overwhelming
✔️ The power of setting pricing anchors early using your brochure
✔️ When to ask: “Is your floral vision or your budget more important?”
✔️ How to channel creative thinking with airy design, pin frogs, and substitutions
✔️ Why your energy during the consult can make or break the sale
✔️ How to avoid fueling fear about tariffs—and instead build trust with humor + honesty

🌼 Flower Hustle Wisdom:
✨ “You’re not here to be an asshole. You’re here to educate.”
✨ “Don’t say cheap—say value-based.”
✨ “Choose peace. Choose to be a solution provider.”
✨ “Enthusiasm and excitement can overcome pricing objections.”

💬 Connect with Jen:
📸 Instagram: @‌thefloralhustle
💻 Website: www.thefloralhustle.com
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