How to Handle Floral Inquiries Like a Pro - Mini Episode
Welcome back to The Floral Hustle Podcast, flower friends! In today’s minisode, I’m breaking down one of the most stressful parts of running a floral business: handling client inquiries. If you've ever struggled with knowing how to respond to inquiries or felt overwhelmed by clients with unrealistic budgets, this episode is for you!
I’ll walk you through my simple, step-by-step process for managing wedding inquiries, offering pricing transparency, and setting clear expectations with your clients. From the first email response to building out a customized floral proposal, these tips will help you turn inquiries into bookings more efficiently and with less stress.
Key Topics Discussed:
- How to structure your initial inquiry response
- The importance of providing a brochure with pricing guidance
- Asking the right questions to understand the client's floral vision and budget
- How to educate clients on realistic wedding flower costs
- The power of offering a-la-carte floral options for smaller budgets
- Setting clear expectations on floral availability and budget alignment
- How to follow up after sending proposals without feeling pushy
By the end of this episode, you’ll have a clear roadmap for managing wedding inquiries like a pro while ensuring your clients feel informed and empowered to work with you.
